Founded by two young South Africans, be.bare was born out of a desire to empower others & equally ourselves to make greener, more ethically-minded choices in our daily personal care regimes.

Starting with the launch of our innovative haircare bars, we’ve set our sights on ridding the modern bathroom of the scourge of single-use plastic to minimise the catastrophic impact this material is wreaking on our planet.

We are firm believers in the idea that business should be a force for good in society, and particularly that companies should be conscious of & accountable for the full lifecycle of the products & packaging they put out into the world.

Holding ourselves to high environmental standards hasn’t made our journey easy, but we definitely believe it’s worth it & wouldn’t have it any other way.